staggering 64.2% of adults in England are now classified as overweight or
obese, with overall obesity levels increasing from 15% to 28% since 1993. This
recent research additionally highlights that one in ten children is obese by the
age of 5, with this rising to one in five children by the age of 11. Deprived
children are also more likely to be obese, with the equality gap widening.*
We recognise that for many, becoming more active is not that simple.
What do I wear? Will I be able to do it? Will people laugh? Where can I do activity to suit my needs? Will I feel self conscious? The list goes on.
The Mason Mile provides that first step to activity for people who may, otherwise, feel exercise is not for them. The Mason Mile provides a fun, safe environment for communities to just come along, without the need for any posh kit or devices, and join local neighbours walking #TheirMileTheirWay.
Our community led initiative The Family Mile
, is delivered in your area by local residents. We recruit, train and support these Ambassadors to become a trusted friend, handholding and signposting people within the community to local support services.
The Business Mile
supports employee wellbeing, by encouraging teams to come together and be more active, wherever they are based. Income from these licenses is then reinvested into local communities, to help more people do #TheirMileTheirWay.
*House of Commons –
Obesity Statistics (Jan 2021)